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The Darling Digest: October 2017 Issue

The Darling Digest: October 2017 Issue


Fall is now in full swing and we are really kicking things into gear here at IAS. We hosted a FREE Brunch & Learn—”Turning Leads into Sales” taught by The Fearless Speaker Institute. We will be hosting another FREE Brunch n’ Learn Wednesday, November 1st, taught by Elizabeth Reynolds. She will be bestowing her knowledge of what Realtors need to know when it comes to Social Media. But wait, there’s more! The Sarasota Young Professionals Group (YPG), a program of The Greater Sarasota Chamber of Commerce, has announced its 2017-2018 board of directors and our very own Marketing Director Elizabeth Reynolds will serve as Communications Chair. We are so proud of what she has accomplished and continue to accomplish inside and outside of the office!

Tina’s Tip

It is never too early to start thinking about the new years’ marketing plan. October is here and things are in full swing with most industries, especially real estate. It’s time to start laying out a foundation for how you and your company will generate new leads to close in 2018. The time is now to lay the groundwork for forming new relationships to come to fruition this coming year. Start listing out the fundamental pillars of your marketing plan. What social media platforms will you use to keep your audience engaged with your brand? What online strategies will you use? What lead generation tools with you utilize? Dig deep into your tool box or reach out to experts for guidance. If you wait too long into the year then you will not be able to make up lost time in the initial months of 2018. Don’t lose ground! Start now!


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