real estate marketing Archives - IAS Marketing Services

Top Local Marketing Tips

Local businesses face different challenges than larger, national ones when it comes to marketing themselves. Maximize your local visibility by utilizing these five marketing tips for small businesses. Send Postcards: Direct mail is still a proven way to let local customers know about your business. Start with creating a list of viable prospects in your area … Read More >

Market to Affluent Prospects on Social Media With These Steps

The prevalence of information about setting your business up on any social media platform is staggering. Here are some tips you’ll want to follow, regardless of which platform(s) you choose. 1. Be Thorough: Those on the higher end of the socioeconomic spectrum search for businesses on social media. Offer them a convenient method to obtain … Read More >

Importance of Reviews on Social Media

Company reviews on social media are more important now, than ever before. Consumers are doing their research before they decide to do business with you and an astonishing 90 percent of respondents who remembered reading online reviews claimed that positive reviews influenced buying decisions. Additionally, positive reviews on Google Business have the potential to increase … Read More >

5 Blogging Tips for Beginners

Having a blog is a valuable tool because it can help you develop an online presence, attract leads and engage with your audience. It usually consists of a series of editorial content that demonstrates industry expertise. Blogging can also assist with driving traffic to your website and convert that traffic into leads. Here are some … Read More >

5 Easy Summer Marketing Tips

Summer is finally here and with all the changes in the weather comes the opportunity for you to give your brand’s marketing strategy a boost and use a seasonal “hook” to promote your company. A seasonal marketing campaign is one of the best methods to keep your clients engaged during the year’s hottest months. Looking … Read More >

Digital vs Print Marketing- Which is Best?

In an increasingly digital world, many brands are utilizing digital marketing strategies as the primary way to connect with audiences. The reality is that traditional marketing tactics are still effective- especially when used in combination with digital tactics. So how does one develop a plan that maximizes the effectiveness of each channel? First, in order … Read More >

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