Print Marketing Archives - IAS Marketing Services

5 Fall Marketing Tips

Now that the “back to school” has come and gone, it’s time to reconsider your marketing plan for the upcoming season and its holidays. Ready to make the best of the changing seasons (or lack thereof depending on where you live) with a new marketing plan that brings prospects and old customers in during the … Read More >

For Immediate Release

IAS Marketing Services announces the hiring of two new graphic design professionals and the promotion of an employee. IAS Marketing Services, a full service marketing and advertising agency based in Sarasota, Florida, is pleased to announce the hiring of two new graphic designers, Aaron Willoughby and Lindsay Skillings. Aaron, a Southern California native who has recently relocated … Read More >

Top Local Marketing Tips

Local businesses face different challenges than larger, national ones when it comes to marketing themselves. Maximize your local visibility by utilizing these five marketing tips for small businesses. Send Postcards: Direct mail is still a proven way to let local customers know about your business. Start with creating a list of viable prospects in your area … Read More >

DOs and DON’Ts of Direct Mail

Direct mail marketing to potential customers can be incredibly effective and lucrative if done properly. Here are several tips to make sure you get the biggest ROI from your direct mail campaign. Don’t Clutter Your Direct Mail: There’s nothing worse than overwhelming your direct mail recipient with a ton of words, figures and calls to … Read More >

5 Easy Summer Marketing Tips

Summer is finally here and with all the changes in the weather comes the opportunity for you to give your brand’s marketing strategy a boost and use a seasonal “hook” to promote your company. A seasonal marketing campaign is one of the best methods to keep your clients engaged during the year’s hottest months. Looking … Read More >

Digital vs Print Marketing- Which is Best?

In an increasingly digital world, many brands are utilizing digital marketing strategies as the primary way to connect with audiences. The reality is that traditional marketing tactics are still effective- especially when used in combination with digital tactics. So how does one develop a plan that maximizes the effectiveness of each channel? First, in order … Read More >

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