Marketing Blog Archives - IAS Marketing Services

5 Fall Marketing Tips

Now that the “back to school” has come and gone, it’s time to reconsider your marketing plan for the upcoming season and its holidays. Ready to make the best of the changing seasons (or lack thereof depending on where you live) with a new marketing plan that brings prospects and old customers in during the … Read More >

How To Write The Perfect Marketing Email

Many small business owners find the concept of email marketing daunting. If you don’t consider yourself a writer, the thought of sending an email to an entire list is scary! Luckily, the perfect email marketing campaign consists of more than just writing. Here are some tips for business owners to create an effective email.Start With … Read More >

Market to Affluent Prospects on Social Media With These Steps

The prevalence of information about setting your business up on any social media platform is staggering. Here are some tips you’ll want to follow, regardless of which platform(s) you choose. 1. Be Thorough: Those on the higher end of the socioeconomic spectrum search for businesses on social media. Offer them a convenient method to obtain … Read More >

5 Blogging Tips for Beginners

Having a blog is a valuable tool because it can help you develop an online presence, attract leads and engage with your audience. It usually consists of a series of editorial content that demonstrates industry expertise. Blogging can also assist with driving traffic to your website and convert that traffic into leads. Here are some … Read More >

5 Easy Summer Marketing Tips

Summer is finally here and with all the changes in the weather comes the opportunity for you to give your brand’s marketing strategy a boost and use a seasonal “hook” to promote your company. A seasonal marketing campaign is one of the best methods to keep your clients engaged during the year’s hottest months. Looking … Read More >

Digital vs Print Marketing- Which is Best?

In an increasingly digital world, many brands are utilizing digital marketing strategies as the primary way to connect with audiences. The reality is that traditional marketing tactics are still effective- especially when used in combination with digital tactics. So how does one develop a plan that maximizes the effectiveness of each channel? First, in order … Read More >

Masterpiece Garage