digital marketing Archives - IAS Marketing Services

Market to Affluent Prospects on Social Media With These Steps

The prevalence of information about setting your business up on any social media platform is staggering. Here are some tips you’ll want to follow, regardless of which platform(s) you choose. 1. Be Thorough: Those on the higher end of the socioeconomic spectrum search for businesses on social media. Offer them a convenient method to obtain … Read More >

5 Blogging Tips for Beginners

Having a blog is a valuable tool because it can help you develop an online presence, attract leads and engage with your audience. It usually consists of a series of editorial content that demonstrates industry expertise. Blogging can also assist with driving traffic to your website and convert that traffic into leads. Here are some … Read More >

5 Easy Summer Marketing Tips

Summer is finally here and with all the changes in the weather comes the opportunity for you to give your brand’s marketing strategy a boost and use a seasonal “hook” to promote your company. A seasonal marketing campaign is one of the best methods to keep your clients engaged during the year’s hottest months. Looking … Read More >

Digital vs Print Marketing- Which is Best?

In an increasingly digital world, many brands are utilizing digital marketing strategies as the primary way to connect with audiences. The reality is that traditional marketing tactics are still effective- especially when used in combination with digital tactics. So how does one develop a plan that maximizes the effectiveness of each channel? First, in order … Read More >

5 Marketing Trends To Watch For in 2019

The boom of content marketing and its ever-changing nature forces us to constantly be on the lookout for the latest trends. Here is a list of five marketing trends to watch for this year. Multicultural Marketing: For many companies, diversity and inclusion is one of the most pressing and difficult issues to overcome. There are … Read More >

5 Reasons You Need a Social Media Expert

As of 2017, there were more than 5 million brands advertising on Facebook. It has become clear over the past several years how integral advertising on Facebook and other platforms has become for businesses. The social media landscape is ever-changing, as updates have indeed become abundant and quick. Whether you outsource to an agency or … Read More >

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