Business Archives - IAS Marketing Services

How to Keep Your Business Cards Out of the Trash

Though the majority of business today is conducted digitally, the business card is still an essential when forming business relationships face-to-face. You go to a trade show and exchange business cards.. what happens when you get back to the office? The truth is that 88% of business cards end up being thrown in the trash … Read More >

Social Media Trends to Adapt in 2019

Social media has consistently changed throughout time and continues to do so. The content consumption habits of its users also continue to change. Small businesses and brands must keep themselves ahead of the curve and up to speed on the latest trends so they can devise an effective social media strategy. Here are some trends … Read More >

5 Tips for Giving Your Brand a Consistent Voice

1. What does your organization stand for? Picture your organization as a person. How would you describe this person? Snarky? Matter-of-fact? Intelligent? Consider how you would express these traits in writing form. Try and write this description in a way that is relatable to a group rather an individual. Your brand voice will be heard … Read More >

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