Our Stories - Page 2 of 16 - IAS Marketing Services

Our Stories

5 Easy Summer Marketing Tips

Summer is finally here and with all the changes in the weather comes the opportunity for you to give your brand’s marketing strategy a boost and use a seasonal “hook” to promote your company. A seasonal marketing campaign is one of the best methods to keep your clients engaged during the year’s hottest months. Looking … Read More >

Digital vs Print Marketing- Which is Best?

In an increasingly digital world, many brands are utilizing digital marketing strategies as the primary way to connect with audiences. The reality is that traditional marketing tactics are still effective- especially when used in combination with digital tactics. So how does one develop a plan that maximizes the effectiveness of each channel? First, in order … Read More >

5 Marketing Trends To Watch For in 2019

The boom of content marketing and its ever-changing nature forces us to constantly be on the lookout for the latest trends. Here is a list of five marketing trends to watch for this year. Multicultural Marketing: For many companies, diversity and inclusion is one of the most pressing and difficult issues to overcome. There are … Read More >

5 Reasons You Need a Social Media Expert

As of 2017, there were more than 5 million brands advertising on Facebook. It has become clear over the past several years how integral advertising on Facebook and other platforms has become for businesses. The social media landscape is ever-changing, as updates have indeed become abundant and quick. Whether you outsource to an agency or … Read More >

Importance of Personalization in Marketing

Are you wondering what has the potential to make your print marketing more effective? Personalization is the key to keeping customers talking about your business (no matter the size). Creating relevant content and messages for a particular audience is the core of marketing, but it can seem like a daunting task. Technology and the internet … Read More >

Is Your Facebook Page Generating Business?

Did you know 77% of realtors say they use social media, yet only 3% say that is has had a significant ROI? This does not have to be the case for all real estate professionals as Facebook can be an incredibly useful tool.  It is possible to earn new business by determining whether or not … Read More >

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